Description: Making Data Talk : Communicating Public Health Data to the Public, Policy Makers, and the Press, Hardcover by Nelson, David E.; Hesse, Bradford; Croyle, Robert T., ISBN 019538153X, ISBN-13 9780195381535, Like New Used, Free shipping in the US The demand for health information continues to increase, but the ability of health professionals to provide it clearly remains variable. The aim of this book is (1) to summarize and synthesize research on the selection and presentation of data pertinent to public health, and (2) to provide
practical suggestions, based on this research summary and synthesis, on how scientists and other public health practitioners can better communicate data to the public, policy makers, and the press in typical real-world situations. Because communication is complex and no one approach works for all
audiences, the authors emphasize how to communicate data "better" (and in some instances, contrast this with how to communicate data "worse"), rather than attempting a cookbook approach. Th contains a wealth of case studies and other examples to illustrate major points, and actual situations
whenever possible. Key principles and recommendations are summarized at the end of each chapter.
This book will stimulate interest among public health practitioners, scholars, and students to more seriously consider ways they can understand and improve communication about data and other types of scientific information with the public, policy makers, and the press. Improved data communication
will increase the chances that evidence-based scientific findings can play a greater role in improving the publics health.
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Book Title: Making Data Talk : Communicating Public Health Data to the Public
Number of Pages: 344 Pages
Language: English
Publication Name: Making Data Talk : The Science and Practice of Translating Public Health Research and Surveillance Findings to Policy Makers, the Public, and the Press
Publisher: Oxford University Press, Incorporated
Item Height: 1.2 in
Subject: Public Health, Communication Studies, General
Publication Year: 2009
Item Weight: 54.9 Oz
Type: Textbook
Subject Area: Référence, Language Arts & Disciplines, Health & Fitness, Medical
Item Length: 6 in
Author: David E. Nelson, Robert T. Croyle, Bradford W. Hesse
Item Width: 9.3 in
Format: Hardcover